Advertising - POS
Why Enter
Whether you are a design creator or a design commissioner you can make your mark on the Melbourne design scene by entering the Melbourne Design Awards.
Design Creator
• Gain recognition for your design achievement
• Increase awareness of your work and gain design public and peer comment
• Increased exposure to your potential customers and clients • Bench mark your work with your peers
• Opportunity to gain national publicity and exposure
Design Commissioner
• Provides a mark of distinction for your product
• Further evidence of excellence in product development
• Bench mark your product with those of your peers
• Increased exposure of your brand / product
• Opportunity to gain national publicity and exposure
Description
This award recognises visual communication intended to persuade an audience to purchase or take some action upon products, ideas or services. Consideration given to clarity of communication and the matching of information style to audience.
Current entries
Secrets Magazine Advertising
Advertising - POS
This magazine brand campaign for Secrets Shhh was developed to re-position the brand in consumers' minds and achieve cut through in a category typified by glamorous models. Elegant, beautiful and feminine, flowers reflect the character of Secrets jewellery and make an emotional connection with our target audience. Our advertising created a unique and ownable look for Secrets that is stunning in its simplicity.
eleven04 Self Promotional Campaign
Advertising - POS
With so many studios around our aim was to make an impact & stand out both visually and conceptually. We've decided to target small to medium size by creating a piece that personally addresses marketing managers, business owners, directors or general managers. Our concept of "when your brand needs a boost" is the moto of eleven04 creative. We've combined with the quirky image of Popeye and his can of spinach as we want to communicate that we will give your company the boost needed to stand out.
Protecting us All - Human Rights Campaign
Advertising - POS
Everyone has human rights, but a lot of people don't know it.
CATEGORIES
Marketplace Categories
- Design Event
- Design Manufacturer
- Design Publication - Online
- Design Publication - Print
- Design Retailer - less than 5 shops
- Design Retailer - more than 5 shops
- Premier's Design Awards
Space
- Architecture - Commercial - Constructed
- Architecture - Commercial - Proposed
- Architecture - Mixed - Use - Constructed
- Architecture - Residential - Constructed
- Architecture - Residential - Proposed
- Installation Design - Display
- Installation Design - Exhibit
- Installation Design - Set Design
- Interior Decoration
- Interior Design - Corporate or Hospitality
- Interior Design - Public or Institutional
- Interior Design - Residential
- Interior Design - Retail
- Landscape Architecture
- Lighting Design
- Urban Design
Visual
- Advertising - POS
- Graphic Design - Corporate Identity and Branding
- Graphic Design - Environmental
- Graphic Design - Illustration and Type
- Graphic Design - Publication
- Graphic Design - Three Dimensional
- Motion
Object
- Product Design - Business and Technology
- Product Design - Consumer
- Product Design - Housing and Building
- Product Design - Sport and Leisure
- Product Design - Furniture
- Product Design - Homewares
- Product Design - Lighting
- Product Design - Medical and Scientific
- Textile + Surface Design - Interior
Experience
- Digital Experience - Mobile
- Digital Experience - Website
- Event Experience - Consumer
- Visual Merchandising
- Wayfinding
